University of North Texas – Dining Services
We sought to introduce prospective students and their families to UNT’s culinary culture and dining program. As a part of university orientation events, all large organizations were given a few minutes to pitch their offerings. To stand out from the noise, we focused on providing authentic content, high-quality production, and quick delivery.
We boiled down all the USP’s UNT Dining Services had to offer into five minutes, following the YouTube trend of “quick lists”.
A brief introduction to UNT, Denton & Dining. We created this around the same time as Welcome Video 2022.
A more corporate, polished overview of Dining Serviced, targeting parents paying for their student’s college tuition.
Since Eagle Landing was receiving plenty of guests a day, we needed to encourage people to try a different place for lunch. This playlist raised awareness about other places to eat on campus and broke stereotypes around various cuisines—from what’s possible with vegan fare at the first 100% plant-based dining hall in the nation to a food hall focused on sports nutrition, and much more.
With a large variety of meal plan subscriptions, Dining Services needed something easier to digest than the typical brochure or webpage that could help guide individuals. We went for a “Crash Course” route with the videos and broke down explanations by audience and policies.